The Reading Room

It's been a while since I've done a reading room post, and there's a reason why. I've hardly done any reading lately! This can also be blamed on my newfound desire to get active, but who doesn't have time for a good book?! I know... it's unacceptable.

I recently finished The War for Late Night: When Leno Went Early and Television Went Crazy by Bill Carter. I have been trying to finish this book since January, and it wasn't because I didn't enjoy it... there was just no time! The title is pretty self-explanatory as to what the book is about (when Jay Leno left The Tonight Show for his 10:00 p.m. program and Conan O'Brien took over the coveted show. But, as fate would have it, O'Brien was kicked out of the seat, and Leno was ushered back in as top dog).

This book is a great read if you're interested in the power of media and what it takes to "stay on top" in the entertainment industry. (I think that many of my fellow public relations and integrated marketing communications colleagues would enjoy this book.) There are parts of the book that get a little jargon heavy (and there are many players that you have to keep up with), but overall it's extremely interesting to find out what really happened to Team CoCo and how Leno got The Tonight Show back. 

I promise, it will leave you with a completely different impression of the late night industry and how hard these individuals have worked to get where they are! Keep checking back for more book reviews (I promise they won't be as few and far between)!